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Lecture2 The Momentum Effect: Mobilizing Brainpower for Efficient Growth
Lecture3 Why leave it to chance?
Lecture4 Networks and Innovations
Lecture1 Long-term Responses to Short-term Crises
Welcome Opening Remarks(INSEAD) - Narayan Pant, Dean of Executive Education at INSEAD
Lunch LUNCH
Lecture5 A Glimpse of INSEAD


[Lecture2] The Momentum Effect: Mobilizing Brainpower for Efficient Growth
Oct.14th 11:30-13:00, Mugunghwa Hall
CEOs dream of delivering efficient and sustainable growth – growth that would put serious distance between them and their competitors. Unfortunately, the way most large corporations generate growth is so expensive and inefficient that for most firms, meaningful, market-beating growth has remained just a dream.
In this session, Professor Jean-Claude Larréché reveals the secret to delivering growth that is both efficient and sustainable. His framework for Momentum Strategy is based on three research streams involving hundreds of firms. It is a powerful tool to mobilize management teams and employees on critical growth drivers such as customer insights, power offers and stakeholders engagement.

LARRECHE, Jean-Claude   The Alfred H. Heineken Chaired Professor of Marketing,  INSEAD



[Lecture3] Why leave it to chance?
Oct.14th 14:00-15:30, Mugunghwa Hall
In today¡¯s business environment, and indeed in life in general, people always look to harness uncertainty and develop models to accurately predict future outcomes, be they stock market fluctuations, genetic propensity to disease, or the success of a merger. Despite concerted efforts to improve prediction, and rapidly advancing technology, there is still much that remains uncertain—and is likely to stay that way.
That there are limits to what we can predict implies that many important decisions must be made under conditions of uncertainty. Yet many decision makers tend to overestimate their predictive abilities and underestimate the magnitude of uncertainty, creating the ¡°illusion of control.¡±
In this session, Professor Anil Gaba discusses this phenomenon and argues that there is much to gain by giving up the illusion of control and embracing uncertainty. They suggest that by accepting the role of chance and trying to take advantage of the opportunities it creates, it is possible to attain more beneficial outcomes.

GABA, Anil   The Orpar Chaired Professor of Risk Management,Dean of Faculty,  INSEAD



[Lecture4] Networks and Innovations
Oct.14th 16:00-17:30, Mugunghwa Hall
Firms seek to develop and use innovative technologies as strategic weapons in competition. In many markets, competition includes a race to have the most innovative product and production technology. How do firms identify the technologies that give them a competitive advantage? When an innovative technology appears, which firms will be first to understand its potential?
In this session, Professor Henrich Greve gives an answer to these questions that involves the network of connections between firms. Firms establish connections through supplying each other, making alliances, or just by being in the same location. Although these connections serve a different purpose originally, they also become a route for transmitting information on innovations. Drawing on examples from his research, Greve discusses how networks help firms identify technological opportunities.
GREVE, Henrich   The INSEAD Chaired Professor of Organization and Management Theory,  INSEAD



[Lecture1] Long-term Responses to Short-term Crises
Oct.14th 09:30-11:00, Mugunghwa Hall
One thing is clear – we don¡¯t behave rationally during crises. This session will not answer the question of why that might be – for that you will have to wait until the next session. Rather, we will speak about what is rational behavior for firms during a crisis. We know what the knee-jerk reaction is – stop all travel; stop all training; generally stop! So what are we going to do – hold our breath? Hope that the smell passes away? If the pundits are right, we could be holding our breath for a long time! I will propose that crises are great opportunities for firms to go back to first principles. For everybody that was looking for a burning platform in order to push change through – boy, do you have one! So what do first principles mean for most firms? They mean stripping away the frills and focusing on value. This session will discuss value, globalization, transcultural managers and other exotic instruments.
PANT, Narayan   Dean of Executive Education and Professor of Strategy at INSEAD,  INSEAD



[Welcome] Opening Remarks(INSEAD) - Narayan Pant, Dean of Executive Education at INSEAD
Oct.14th 09:15-09:30, Mugunghwa Hall
PANT, Narayan   Dean of Executive Education and Professor of Strategy at INSEAD,  INSEAD



[Lunch] LUNCH
Oct.14th 13:00-14:00, Mugunghwa Hall



[Lecture5] A Glimpse of INSEAD
Oct.14th 17:30-18:00, Mugunghwa Hall
As one of the world¡¯s leading and largest graduate business schools, INSEAD brings together people, cultures and ideas from around the world to change lives and transform organisations. This worldly perspective and cultural diversity are reflected in all aspects of our research and teaching.
SPAENLE, Gopika   Associate Director of MBA Programme ,  INSEAD