뻾궗궡슜

  • 뻾궗씪젙
  • 遺꾧낵꽭뀡
  • 씤궗씠뱶MBA
  • 뒪꽩湲덉쑖MBA
  • 媛뺤뿰
Track Session Date/Time Venue
Opening Ceremony Opening Ceremony Oct.11 08:00 ~ 08:20 Vista Hall
Crisis Revisited Crisis Revisited and Its Solutions: Global Economic Outlook 2012 Oct.11 10:20 ~ 11:30 Vista Hall
Asia Contribution Index Oct.11 13:50 ~ 14:40 Mugunghwa Hall1
Asianomics: Dynamics of Asia Oct.12 10:20 ~ 11:30 Vista Hall
Post US Governance Oct.12 17:00 ~ 18:30 Vista Hall
Unknown Risks of Economic Speed Gap Oct.13 11:40 ~ 12:50 Vista Hall
Global Growth in Transition G-Shock: Global Imbalances & Leaderless World Oct.11 15:30 ~ 16:50 Mugunghwa Hall1
Africa: The Next Chapter on Earth Oct.12 13:50 ~ 15:10 Grand Hall
EU셲 Choice: Enhancing Partnership with Asia Oct.12 14:00 ~ 14:50 Vista Hall
The BRICS Decade: The Past & The Future Oct.12 15:20 ~ 16:40 Vista Hall
Trade Remedy for Uncertainties: Minister셲 Roundtable Oct.13 08:00 ~ 08:50 Vista Hall
March to an Aged Society Oct.13 11:40 ~ 12:50 Grand Hall
New Management Strategies Global CEO Roundtable: Proactive Risk Management Oct.11 11:40 ~ 12:50 Vista Hall
Global Balancing Strategy Oct.11 17:10 ~ 18:30 Vista Hall
The Secret Facts of Century-old Companies Oct.12 09:00 ~ 10:10 Grand Hall
Crisis-Proof Brand Marketing Oct.13 13:50 ~ 15:10 Vista Hall
New Crisis & New Leadership Taking CSR to the Next Level Oct.12 13:50 ~ 15:10 Cosmos Hall
Reinventing Post-Crisis Leadership Oct.12 15:30 ~ 16:50 Mugunghwa Hall2
Gold Rush for Human Capital: Why Women are the Solution Oct.13 09:00 ~ 10:10 Cosmos Hall
Creativity짼 Oct.13 10:20 ~ 11:30 Grand Hall
New Shock & Regrowth of Finance Global Risk & Alternative Investment: Hedge Funds Oct.11 15:30 ~ 16:50 Cosmos Hall
The Great Wall Street Oct.11 15:30 ~ 16:50 Grand Hall
The Intelligent Investor in Emerging Countries (3 Solo Speeches) Oct.12 11:40 ~ 12:50 Mugunghwa Hall2
Multipolar Currency Power: Transformation of the Global Financial System Oct.12 13:50 ~ 15:10 Mugunghwa Hall2
Finance Leaders' Roundtable: New Pressure, New Products & New Growth Oct.12 15:30 ~ 16:50 Grand Hall
Asian Capital Market Integration Oct.13 10:20 ~ 11:30 Cosmos Hall
Knowledge Revolution Knowledge Productivity: The 21st Century Growth Engine for Value Creation Oct.11 15:30 ~ 16:50 Vista Hall
Asia-Applied Behavior Science Oct.12 17:10 ~ 18:30 Grand Hall
Nurturing Future Talent Oct.13 10:20 ~ 11:30 Vista Hall
Knowledge Management Case Studies: How Your Company Will Profit through KM Oct.13 17:10 ~ 18:30 Cosmos Hall
The True Green Corporate Sustainability through Eco-Management Oct.11 11:40 ~ 12:50 Mugunghwa Hall2
Nuclear 2.0: Fukushima Impact & Truth Oct.11 11:40 ~ 12:50 Grand Hall
War Over Natural Resources: Transcending Resource Nationalism Oct.11 13:50 ~ 15:10 Grand Hall
Future Smart City Oct.12 11:40 ~ 12:50 Vista Hall
Industry Overview 2012 Trans Media: Platform Revolution Oct.11 13:50 ~ 15:10 Mugunghwa Hall2
Passion for Fashion Oct.11 13:50 ~ 15:10 Cosmos Hall
The New Global Geometry of SNS Oct.12 09:00 ~ 10:10 Mugunghwa Hall2
The Smart Evolution: Mobiles, TVs, PCs and Cars Oct.12 10:20 ~ 11:30 Grand Hall
Smart Healthcare in Aging Society Oct.12 11:40 ~ 12:50 Grand Hall
Learning Innovation from Airliners Oct.12 17:10 ~ 18:30 Mugunghwa Hall2
Rethinking Agriculture for a Sustainable Future Oct.13 11:40 ~ 12:50 Cosmos Hall
IT Revolution 2.0: Software Superpowers Oct.13 17:10 ~ 18:30 Grand Hall
Convergence Radical Convergence of Industrial Designs Oct.13 13:50 ~ 15:10 Cosmos Hall
Crossover Commercial Designs Oct.13 15:30 ~ 16:50 Cosmos Hall
Techno Art Robots: The Next Me Oct.13 15:30 ~ 16:50 Grand Hall
Korea Japan Business Forum Korea-Japan Business Forum Oct.11 09:40 ~ 11:20 Cosmos Hall
IE Business School Mini Course The giant within: how to foster growth and transformation through entrepreneurship and innovation Oct.12 14:00 ~ 14:50 Art Hall
Building Successful Brands (IE) Oct.12 15:00 ~ 15:50 Art Hall
10 stupid mistakes entrepreneurs make, and how to avoid them Oct.12 16:00 ~ 16:50 Art Hall
The World of the Future Oct.12 17:00 ~ 18:00 Art Hall
  • Opening Ceremony > Opening Ceremony

  • Time/Place 10.11 08:00 ~ 08:20,  Vista Hall
    Synopsis Opening Ceremony
    Speaker Chang, Dae Whan(World Knowledge Forum, Founder and Executive Chairman)
  • Crisis Revisited > Crisis Revisited and Its Solutions: Global Economic Outlook 2012

  • Time/Place 10.11 10:20 ~ 11:30,  Vista Hall
    Synopsis It seems like the world economy is heading toward a new crisis after having gone through it in 2008. The US, the largest economy in the world, is lost between fiscal expansion and deficit reduction since it has encountered double risks of sovereign debt downgrade and economic recession. The US may face 'liquidity trap' that Japan experienced 2 decades ago, which means 'the lost decade' can visit the US in the near future.
    The EU also has its own problem due to the debt crisis stemming from Greece. Government bond default risk of the EU countries is now spreading all over the region. Economists are commenting that the EU may not be saved from current turmoil as Spain experience 40% of unemployment rate in young labor forces. There are warnings from renowned economists that even German banks can fall into the insolvency risk.
    Inflation risks are also threatening emerging countries including China, Brazil and India. Japan is yet to overcome its long-lasting depression while the recent nuclear tragedy still lingers over the island. Geopolitical shock and political turmoil in the Middle East and North Africa have thrown new risks to the world economy as a whole.
    Global economy is at the verge of falling into 'Triple Dip' instead of 'Double Dip'. The World Knowledge Forum is presenting the forecast of 2012 global economy from distinguished scholars and businessmen.

    - Has the global economy come into the crisis again? What are the possibilities of the US double dip?
    - Which leadership can the US choose in order to escape double dip and re-stimulate economy?
    - Should we expect additional credit rate degrading following the US and Japan?
    - Where can we find the cause of the current EU's economic crisis? How can we find a breakthrough for recovery?
    - What are the choices for emerging countries like China to make contribution to global economic re-growth?
    - Chinese Yuan was on the table for hot economic debate this year. Can other emerging currencies also be the target of next debate?
    - How severely can inflation risks of emerging countries hit the global economy?
    Moderator Deirdre Bolton(Bloomberg TV, Anchor)
    Panelist Fan Gang(The National Economic Research Institute (NERI), China, Director)
    Larry Summers(Harvard University, Professor of Economics)
    Rhee, Changyong(Asian Development Bank (ADB), Chief Economist)
    Nouriel Roubini(New York University Stern School of Business, Professor)
  • Crisis Revisited > Asia Contribution Index

  • Time/Place 10.11 13:50 ~ 14:40,  Mugunghwa Hall1
    Synopsis For some time, many global companies have stated that their contributions to the Asian region have been substantial. But the Asian market has yet to find a reliable method to measure the actual contributions made by these business corporations. The situation remains that Asia cannot sufficiently identify the companies truly committed to the region among others who simply insist that their contributions have been numerous. It is imperative that Asia identify the corporations that have endeavored to make Asia more advanced within the criteria of job creation, capital investment, social contribution and knowledge sharing. This is an essential foundational work for Asia to move forward as the leading economy on the global stage. Therefore, global companies have an obligation to share their best practices in the Asian region. The World Knowledge Forum this year will launch the index which measures and assesses a company's substantial contribution to the region.
    Moderator Kim, Byungcho(Hankuk University of Foreign Studies, Professor of Business)
    Speaker Kim, Byungcho(Hankuk University of Foreign Studies, Professor of Business)
    Kim, Donghun(Graduate School of International Studies, Yonsei University, Associate Professor)
    Rhyu Sang-young(Graduate School of International Studies, Yonsei University, Professor)
    Kim, Kyu-taek(One Asia Club Seoul, Chairman)
  • Crisis Revisited > Asianomics: Dynamics of Asia

  • Time/Place 10.12 10:20 ~ 11:30,  Vista Hall
    Synopsis The main-stream theories of economics have been largely based on the West. But there were some models of Asian economic development that reflects the Asian value and practice.
    China, Japan, India, Korea and South Asian countries will account for 45% of the world GDP in 2050. Independent of other regions, Asia will lead the global economy. But which model will actually capture Asian dynamics? How can we define the Asian economic growth model rather than simply defining it as 'dynamic'? Moreover, how can Asia gain sustainability of economic growth while the Asian economic development model has yet to be shaped completely?
    Asia has become the engine of world economic growth. In turn, Asia should take the responsibility to develop dynamics and the driving forces of economic engine. The core businessmen and leaders who lead Asian way of economics will gather at this session to talk about Asian economic model and its sustainability.

    - What is the core driving force of Asian economic growth?
    - Can the Asian development model be applied to global economy?
    - What additional efforts are needed for Asian countries to sustain its growth for a long term?
    - Can Asia be the main engine of global economy?
    Moderator Fred Hiatt(The Washington Post, Editorial Page Editor)
    Speaker Hans-Paul Buerkner(The Boston Consulting Group, President & CEO)
    Herbj첩rn Hansson(Nordic American Tankers Limited, Chairman & CEO)
    Kim, Jun Young(Sungkyunkwan University, President)
    Kwak, Seung Jun(Presidential Council for Future & Vision (PCFV), Chairman)
  • Crisis Revisited > Post US Governance

  • Time/Place 10.12 17:00 ~ 18:30,  Vista Hall
    Synopsis As historian Paul Kennedy predicted in his book 'The Rise and Fall of the Great Powers' about 20 years ago, the US economy is collapsing with them continuous economic shocks. Battered by the 2008 financial crisis and a recent debt-caused credit rate downgrade, the US is again in deep crisis.
    The problem lies in the fact that the US doesn't exert global leadership in the international stage because it is so occupied with its own troubles. The US de facto ignored the incidents happening in North Africa and the Middle East from early this year and gave up leadership shown at the G20 Summit in Washington 3 years ago.
    Has the US taken an irreversible path to the fall? Then, what country will take over the US? Will the post-US global governance will turn from a uni-polar system to a multipolar system? Global governance is crucial at this time when old powers like Europe, the US and Japan fall and new powers in Asia rise. However, transnational issues in the globalized world require global leadership.
    In this session, world renowned scholars and officials will give a picture about how the global governance will be formed after the US leadership.

    - Will the US take the Japan-style path of fall or the 3rd way of fall?
    - What countries are prepared for intention and capability to replace the US as a global leader?
    - If the absence of global governance exists for a long time, what kind of problem is expected?
    - Will 'One Asia' be able to exert global leadership for the US and Europe?
    Moderator Gerald Hyman(Center for Strategic and International Studies, Senior Advisor)
    Speaker Takenaka, Heizo(Keio University, Director, Global Security Research Institute)
    Ilya Ponomarev(The State Duma, Federal Assembly Parliament of the Russian Federation, Chairman of Hi-Tech Development Subcommittee)
    Strobe Talbott(The Brookings Institution, President)
  • Crisis Revisited > Unknown Risks of Economic Speed Gap

  • Time/Place 10.13 11:40 ~ 12:50,  Vista Hall
    Synopsis The global economy can be divided into 3 parts (emerging countries, US and EU, Japan) according to their growth speed, and the speed gap between them is substantial. The gap causes unpredictable tensions in various locations. Conflicts caused by the different speed of economic growth result in trade imbalances between the East and the West, inflation threats after quantitative ease, demand push, and international disputes following the collapse of global governance. All these risk factors can be seen as consequences of the gap between economies moving at three different paces. These crevices can cause future risks that we are not familiar with so far. This session will forecast how the gap between them can be minimized in 2012, and other unknown risks that we are likely to encounter in the near future.

    - What are the expected conflicts caused by the growth gap between the 3-speed economies?
    - How will the world win against the unknown risks?
    - Can trade imbalance between the emerging and the advanced economies be solved? What are the conflicts expected from the trade imbalances?
    - Would it be possible to resolve inflation when many countries like the US increase money supplies and emerging countries need more resources to sustain their growth?
    - How and when can new global governance be established?
    Moderator Chloe Cho(CNBC Asia, Anchor)
    Panelist Martin Sorrell(WPP, Chief Executive)
    Takenaka, Heizo(Keio University, Director, Global Security Research Institute)
    Supachai Panitchpakdi(UNCTAD, Secretary General)
  • Global Growth in Transition > G-Shock: Global Imbalances & Leaderless World

  • Time/Place 10.11 15:30 ~ 16:50,  Mugunghwa Hall1
    Synopsis 'Geopolitical shock (G-Shock)', which happened in North Africa from early this year, gained new attention in the international politics and economy. Though G-shock has happened repeatedly throughout world history, this G-shock clearly showed global imbalances and vacuum of global leadership. This year, riots taking place in North Africa and the Middle East were strong enough to bring regime changes including the recent fall of Gaddafi in Libya. But no world leader intervened in these unprecedented incidents. The US, once dubbed 'the world police', would have acted if the incidents happened just 10 years ago, encouraging its allies to the front. The Clinton administration would have welcomed it, citing 'democratic peace theory'. However, now the US has no intention and power to deal with the G-shock. Thus, G-shock can evolve into an important factor in the global political economy: G-shock can expand much further since there is no outside adjuster. Some have warned that this shock could expand over to Central Asia, possibly China. Experts on the Middle East and Africa will speak in this session about the implication of this G-shock, its impact and absence of global leadership.

    - Why was there no global leadership shown at G-shock in North Africa this year?
    - If another G-shock happens, how should the leaderless international community react?
    - What impact does the G-shock in North Africa and the Middle East give in the region?
    - Will the G-shock in the region play a positive role for democratization?
    Moderator William Davila(IE Business School, Director of IE for Asia Pacific, Middle East, and Africa)
    Speaker Gerald Hyman(Center for Strategic and International Studies, Senior Advisor)
    Parag Khanna(New America Foundation, Columnist)
    Fred Hiatt(The Washington Post, Editorial Page Editor)
    James Adams(The World Bank Group, Vice President, East Asia & Pacific)
  • Global Growth in Transition > Africa: The Next Chapter on Earth

  • Time/Place 10.12 13:50 ~ 15:10,  Grand Hall
    Synopsis Transcending negative images of poverty, civil war, disease and corruption, Africa is growing as the new consumer market, resource supplier and production base. Africa is, on average, estimated to reach 6% of economic growth rate in the next 10 years. Among the ten fastest growing nations in the next 5 years, 7 are African nations. Africa enjoys the largest reservoir of chrome, cobalt, diamond, and gold in the world. Most of Africa is not yet explored for natural resources. Global companies are flocking to Africa to take advantage of affordable labor cost. Recently, emerging nations like China and India have been competing with the old stakeholders of Europe. However, problems such as political instability, poor infrastructure and lack of education service still remain unsolved. What should the international community do for development of Africa, the last engine of growth in the earth? Some nations' predatory behavior must be dropped. This session will look at the way for inclusive growth with Africa.

    - What is the real growth potential of the African market? Will Africa fully escape from the past image of poverty, disease and civil war?
    - What role should the international community play for the emerging African economy?
    - What does Africa need most?
    - China and India are competing for the African market. What would be best win-win partnership model?
    Moderator Dho, Young Shim(UNWTO ST-EP Foundation, Chairperson of Board of Directors)
    Speaker Jack Leslie(Weber Shandwick, Chairman)
    Akua Sena Dansua(Ghana, Minister of Tourism)
    Asha-Rose Migiro(UN, Deputy Secretary-General)
  • Global Growth in Transition > EU셲 Choice: Enhancing Partnership with Asia

  • Time/Place 10.12 14:00 ~ 14:50,  Vista Hall
    Synopsis The European Union (EU), which is experiencing deficit crisis, has chosen Asia as a crucial partner for long-term growth. It is because the EU launched FTA initiative with Asia in a full swing as a hope to gain the 'Asia Effect'. The first Asian partner for the EU was South Korea. Since the Korea-EU FTA entered into force last July, Korea has become the first Asian nation to have the FTA with the EU. Following the FTA, many Asian nations are preparing for the FTA with the EU. Malaysia and Singapore are already under negotiations for the FTA with the EU while Japan and Vietnam will soon launch negotiations. With China on the move, EU's Asia trade map will be completed. This strategy is a way for the EU's overcoming the crisis. The EU estimates the Korea-EU FTA will create substantial new trade in goods and services of EUR 19.1 billion for the EU and that the FTA is expected to more than double EU-Korea bilateral trade in the next 20 years. Therefore, the result of Korea-EU FTA will be a litmus test for trade between Asia and Europe.
    However, critical understanding is required in the Korea-EU FTA. Controversial questions behind the FTA (e.g whether the tariff reduction actually benefited the consumers or whether the Korean agricultural market was hurt as expected) should be answered. In addition, there are areas that the Korea-EU FTA was unable to fully resolve: non-tariff barriers, such as standardization and environment regulations, remain as issues to be tackled. In this session, top government officials from Korea and the EU in charge of trade will speak about whether the Korea-EU FTA has been implemented as originally designed; if not, what remedy is required and what would be concrete ways for better economic cooperation beyond the trade between Asia and Europe.

    - Why did the EU choose Korea as a first Asian partner for FTA?
    - What results will the Korea-EU FTA produce three months after ratification?
    - What steps are left for Korea and the EU to establish stronger economic ties?
    - Will Korea-EU FTA strengthen relations between Asian nations and the EU?
    Moderator Kim, Cae-One(National Research Council for Economics, Humanities and Social Sciences, former Chairman)
    Speaker Karel de Gucht(EU, Trade Commissioner)
    Kim, Jong-hoon(Ministry of Foreign Affairs and Trade, Repulic of Korea, Minister for Trade)
  • Global Growth in Transition > The BRICS Decade: The Past & The Future

  • Time/Place 10.12 15:20 ~ 16:40,  Vista Hall
    Synopsis The term 'BRICs' surfaced exactly 10 years ago. The BRICs economies have made remarkable growth in the past decade. A portion of those four countries in the world GDP jumped from 8.3% in 2001 to 17.4% in 2010. Their total GDP is expected to surpass that of the G7 in 2027.
    South Africa, being its newest member, the BRICS will likely account for 30% of the world GDP in 2015. Meanwhile, the BRICS is raising its political and economic voices in the international level by holding the BRICS Summit since 2009. This year, BRICS leaders argued for a new key currency to replace the U.S. dollar.
    Some predict BRICS will develop into a more developed group like G7. This session touches on how BRICS will develop in the future with insight from each member country's CEOs.

    - Will the BRICs economy keep growing in the future?
    - Do the BRICS nations reflect other emerging nations? Will other emerging nations follow the steps of the BRICS?
    - When will the BRICS become an advanced economy? If so, what can be expected from them?
    - Will the BRICS Summit replace the G8, becoming a strong international political organization?
    Moderator Tian, Lihui(Nankai University, Professor of Finance)
    Speaker Tian, Lihui(Nankai University, Professor of Finance)
    Artem Volynets(EN+ GROUP, CEO)
    Ricardo Pesce(Embraer S.A, Managing Director, Asia Pacific)
    Sameer Satpute(Wipro Technologies, General Manager and Head ASEAN and South Korea)
    Chan, Kingwai(Kingwai Group Co., Ltd., President of the board)
  • Global Growth in Transition > Trade Remedy for Uncertainties: Minister셲 Roundtable

  • Time/Place 10.13 08:00 ~ 08:50,  Vista Hall
    Synopsis The climate for world trade got cloudy as the world economy faced its crisis: each nation tries to build up trade barriers as they have done in every crisis. As a result, it is unclear whether the WTO Ministerial Conference, slated for taking place in December, 2011, will secure the conclusion of the 10-year negotiation of the Doha Round. However, trade protectionism is far from a solution to the world economic crisis. Competitive protectionist measures aggravate the crisis, compromising economic cooperation among nations. On the contrary, trade needs to be recognized as an alternative solution to the crisis. For example, the Doha Round, if concluded successfully, has enough potential to help overcome the current economic crisis. A research co-conducted by Germany, the UK, Indonesia and Turkey predicted that it would increase $350 billion to $500 billion in world trade and 49 of the world's poorest nations will have duty-free access to OECD markets.
    In this session, ministers in charge of economy and trade from major countries and international organizations will discuss trade as a solution to the global economic crisis. They will show their opinions on how the nation design policies in crisis and how the trade policy should respond to the crisis. They will also give us a preview of the upcoming WTO Ministerial Conference.

    - How can trade be a solution to the global economic crisis?
    - What are the economic incentives that encourage nations to choose free trade rather than protectionism?
    - Will the 10-year-stalled Doha Round negotiation be concluded this year?
    - Is free trade always beneficial to each nation and the world economy?
    Moderator Kim, Hyun Chong(Samsung Electronics, President & Chief Legal Officer of Global Legal Affairs)
    Panelist Donald Johnston(OECD, Former Secretary-General)
    Karel de Gucht(EU, Trade Commissioner)
    Supachai Panitchpakdi(UNCTAD, Secretary General)
  • Global Growth in Transition > March to an Aged Society

  • Time/Place 10.13 11:40 ~ 12:50,  Grand Hall
    Synopsis Many warn that demographic shifts toward an aged society will soon bring disaster in the world. In the aged society, reduction in the workforce will shrink the economy and the graying population will impose a burden on the younger generation. Prospects for the elderly look bleak in many areas such as pension, healthcare, and job security.
    In particular, aging in Asia holds a shockingly high rate. The aging problem in Asia first hit Japan, and spread over to Korea and China. In 2025, China is expected to account for 25% of aged 65 or above in the world. Just as the dawn of modernization began in the West and then Japan, and marched to Southeast Asia, now the clouds of aging are moving toward Asia.
    However, some experts argue that the aged society is not necessarily a lost cause. For example, the silver industry, if activated, could boost the dormant economy. In this session, experts will share their views on the challenges and remedies of aging and possible opportunities in aging.

    - Asia is faced with upcoming crisis with an aged society. How far will the aged society spread in Asia in the next 50 years?
    - What impact will aging in Asia impose on this region's economy?
    - What would be the proper response of Asia to the aging problem?
    - What are the hidden opportunities in an aged society?
    Moderator Kim, Taigi(Dankook University, Professor of Economics)
    Speaker Kim Walker(Silver Group, CEO)
    Christopher Pissarides(LSE, Professor (2010 Nobel Prize Laureate for Economics))
    Laurent Rotival(GE Healthcare Korea, President & CEO)
  • New Management Strategies > Global CEO Roundtable: Proactive Risk Management

  • Time/Place 10.11 11:40 ~ 12:50,  Vista Hall
    Synopsis The economic crisis that seems to have ended looks to be reignited due to the US sovereign credit downgrade by Standard & Poor's (S&P) and Japanese credit rating degrade by Moody's. The controversy on the 'double dip' is also heating up again, as the economy is showing a sign of flashy recovery since the financial crisis 2008. Once again the importance of management is becoming a serious issue. Now it is not awkward to hear 'constant risk management.' In an uncertain situation of not being able to see beyond our nose, the only way to maintain companies for a long term is for managers to analyze and maximally predict conditions in the future.
    As for a corporation that needs to keep growing, it is important to establish 'proactive risk management' strategies to cope with crises in advance. Management guru Ram Charan, famous as a management consultant for the former GE chairman Jack Welch, stressed in his book Risk Management that to get over crises, we need to get ready for the crises. He also emphasized that in case of recession a corporation must prepare for crises and get over them. He insisted that a corporation should do away with common sense of management, reduce the corporate scale, and secure cash instead of greed for its sales or market share. Japanese companies' downsizing in recent years is seen as part of the strategy to enhance its crisis management in advance.
    To cope with coming economic crises as seen above, corporate 'proactive risk management' strategies are established in various forms.
    Now, let's listen to what kinds of 'proactive risk management' strategies corporations are implementing at the Global CEO Conference of this year amid a sign of coming economic crises, through CEOs of the world top multinational corporations.

    - In what area do you think corporations have to make efforts to geo over crises?
    - What management strategies were applied to cope with this new crisis? What distinctive strategies have global CEOs applied recently?
    - It looks like recently corporations are pursuing 'constant risk management.' In crises, corporations immediately reduce expenses and labor costs, but they do not increase investment after recovery. Why is that?
    - What would be a good example of proactive risk-corresponding management?
    Moderator Riz Khan(Al Jazeera English, Anchor)
    Panelist Tom Albanese(Rio Tinto, Chief Executive)
    Dennis Nally(PricewaterhouseCoopers International Limited, Chairman)
    Nishida, Atsutoshi(Toshiba, Chairman)
    Herbj첩rn Hansson(Nordic American Tankers Limited, Chairman & CEO)
  • New Management Strategies > Global Balancing Strategy

  • Time/Place 10.11 17:10 ~ 18:30,  Vista Hall
    Synopsis Downgrade of US credit rate and financial crisis from the European zone are driving the global economy into a 'double-dip' concern. Especially, this crisis is more serious in that it was triggered by the economic crisis of the US and Europe that have led global economy. In the global financial crisis in 2008 that served as a cause for the subprime mortgage credit crunch, the increase in the middle class of new emerging countries such as China, India, etc. and the expansion of their consumer market played an important role in stopping the prolonged crisis of global economy. At the time of the financial crisis, the US poured 850 billion dollars, Europe 2 trillion euro, and Japan 2 trillion yen, but they didn't bear fruit of clear economic recovery, whereas China spent 4 trillion yuan and succeeded in stimulating domestic demand. Chinese success in stimulating domestic demand led economic recovery of resource-rich countries and raw material-supplying countries such as Australia, Brazil, etc. And Chinese consumers ceaselessly purchased cars, home appliances, etc. and saved multinational companies that were at a crisis due to weak demand from advanced markets. Now again, as the global economy falls again to a crisis, batted by the US and Europe, multinational companies must concentrated on Asia's emerging countries. That's because the huge Asian consumer market including China, India, etc. is expected to surely act as a saver, again this time.
    In this session, we are going to listen to what kinds of efforts multinational companies are making to gain an early edge of the emerging markets, amid a crisis of 'double dip' stemming from advanced countries. Learn global CEOs' insight on how to cope with regional imbalance in economic growth.

    - What is the most important factor that global companies should take into consideration given the differences in the macroeconomic situations among countries?
    - On what emerging market do global companies focus more in order to overcome this new crisis? In what countries do global companies reduce their business operation?
    - What kinds of efforts global companies are making to understand characteristics of Asian and new markets?
    - Do you think new markets can replace those of advanced countries afterwards? Otherwise, are they only an alternative suited to the occasion?
    - As for the multinational companies doing business over the world, what merits and demerits do you have in getting over a crisis, compared with the companies that are specialized in certain regions?
    Moderator Hans-Paul Buerkner(The Boston Consulting Group, President & CEO)
    Speaker John Rice(GE, CEO, Global Operation & Growth)
    Michael Phillips(Handsome Coffee Roasters, Co-Founder (2010 World Barista Championship Winner))
    Frank Kern(IBM, Senior Vice President)
    Anil Menon(Cisco Systems Inc., President of Globalization and Smart+Connected Communities)
    Hernan Lopez(Fox International Channels, CEO and President)
  • New Management Strategies > The Secret Facts of Century-old Companies

  • Time/Place 10.12 09:00 ~ 10:10,  Grand Hall
    Synopsis As companies come and go, only few have survived over 100 years. Fortune magazine states that the average period of survival for the 100 Global Companies is only 30 years.
    The success of long-living corporations lies in its ability to change, adapt and transform together with the market, and to not be slowed down by its success. We will hear about the companies that were able to sustain themselves at the competitive level through creativity and innovation despite the radical changes of the global economy and the frequent crises.
    Moderator Peter Bryant(IE Business School, Professor of Entrepreneurship)
    Speaker Carl Lukach(DuPont Company, President, East Asia)
    Fujishige, Sadayoshi(LION Corporation, President and Chief Executive Officer)
    Pat Dawson(The Dow Chemical Company, President, Asia Pacific)
  • New Management Strategies > Crisis-Proof Brand Marketing

  • Time/Place 10.13 13:50 ~ 15:10,  Vista Hall
    Synopsis During times of economic crisis, consumers tend to spend less and save more. This reduced consumption leads to reduced company sales revenue, and therefore many companies cut their R&D and marketing expenditure. The survival of a company cannot be guaranteed by cost savings only. That's where brand marketing comes in. Brand marketing and high level brand integrity are crisis-proof strategies in the global economic crisis. For example, Japan showed a good example of how much brand Integrity is important. Though Japan suffered from a long-term recession, luxury brand market has grown continuously.
    Business theorist Philip Kotler introduced the term 'brand integrity' in his book Marketing 3.0. He characterized it as "a brand which leaves an everlasting impression on the customers that can be described as dependable, trustworthy, caring, courteous, and most importantly, respectable." In a global competition that shifts its focus from quality to integrity, most multinational corporations are striving not only to improve their product quality but also to transform their image into liability. As the technological gap between corporations is drastically reduced, establishing its own brand identity is the road to survival for any corporation. In other words, customers no longer consume products; they consume brands. Sales analysis indicates that customers are willing to purchase a product embodying brand integrity even at an expensive cost. The fact that Korean corporations recently have not been able to secure profit-returns corresponding to their competitive product-quality demonstrates the value of brand integrity. In this session, world-leading marketing experts will discuss the significance of brand integrity.

    - Is brand marketing that acquires brands integrity always a better solution than cost reduction at all industries?
    - What else do we need to acquire brand integrity, instead of only raising marketing expenses?
    - In some countries, the scale of luxury market has been reduced while global financial crisis. Does prestigious brand always lead consumer's choice?
    Moderator Chloe Cho(CNBC Asia, Anchor)
    Speaker Martin Sorrell(WPP, Chief Executive)
    Jean-Claude Larreche(INSEAD, Professor)
    Scott Coleman(DuPont Company, Chief Marketing & Sales Officer)
  • New Crisis & New Leadership > Taking CSR to the Next Level

  • Time/Place 10.12 13:50 ~ 15:10,  Cosmos Hall
    Synopsis Corporate social responsibility (CSR) remains a deeply controversial issue in business circles. Critics argue that CSR is a stealth tax that starves the value-creation process of capital. Proponents contend that CSR itself is a wealth-creating opportunity.
    Rather than engaging in this unwinnable argument, managers should turn to innovative financing techniques and a new class of assets to fund CSR projects. Instead of requiring all shareholders to contribute to CSR investments, they should use capital only from investors who opt in, with the understanding that the objective is not simply to make money but also to do good.
    Global players should now see the present challenge for their companies to move CSR to the next level -- from "doing what's right" to fully integrating CSR into their business strategy. Let's see how sustainable companies are transforming CSR as their winning value at this session.

    - Do companies practicing CSR experience a short term devaluation of company value? Is there evidence that shows that CSR actually uplifts brand value?
    - What are some best practices of your company's CSR?
    - CSR has been in the market for years. It's time we take it to the next level. What is the next level? How can CSR permeate into the company's business strategy?
    Moderator Rosa Chun(IMD, Professor of Corporate Reputation Ethics and Marketing)
    Panelist Michael Traem(Arthur D. Little, Chief Executive Officer (worldwide))
    Marilee McInnis(Southwest Airlines, Senior Manager of Community)
    Rosa Chun(IMD, Professor of Corporate Reputation Ethics and Marketing)
  • New Crisis & New Leadership > Reinventing Post-Crisis Leadership

  • Time/Place 10.12 15:30 ~ 16:50,  Mugunghwa Hall2
    Synopsis The world has been faced with consecutive critical situations. Let's look back at the recent financial crisis which is growing its size and becoming more and more evident. Let's look back at the devastating tsunami Japan experienced at the beginning of this year. Let's look at the companies that go through the continuous task of surviving today's intense market competition. It would be profoundly reassuring to view such crises as simply some rough spells that we need to get through. Unfortunately, uncertainty will prevail even after we learned some lessons. However, they will merely set the stage for a sustained or even permanent crisis of serious and unfamiliar challenges. In this session, we will look at how the leaders of today, in both institution and business sectors, have managed the past crises, and how they are preparing for the forthcoming ones.

    - How has crisis management of leaders changed after the recent crises in various sectors?
    - What have leaders learned after having gone through such crises?
    - What kind of characteristics is required when confronting crisis?
    - What's the next crisis leaders should prepare for?
    - How has leadership changed over the crises?
    Moderator Hori, Yoshito(Globis University, Globis Capital Partners, Founder and Dean,Managing Partner)
    Speaker Jean-Francois Manzoni(INSEAD, Professor)
    Dmitry Yudin(EN+ GROUP, Strategy Director)
    Fujishige, Sadayoshi(LION Corporation, President and Chief Executive Officer)
    Luis Echavarri(OECD Nuclear Energy Agency, Director-General)
    Kazama Naoki(House of Councillors, Japan, Member)
  • New Crisis & New Leadership > Gold Rush for Human Capital: Why Women are the Solution

  • Time/Place 10.13 09:00 ~ 10:10,  Cosmos Hall
    Synopsis The world is involved in a war for talent. Without enough "brain power," multinationals can't succeed in these markets. The solution is hiding in plain sight: the millions of highly educated women. Women can represent the growing need for soft power in today's world. Increasingly, women boast better credentials, higher ambitions, and greater loyalty than their male peers. In this session, speakers share their experience as a woman holding power in their work force. They will present strategies for remaining competitive: sustaining ambition by stretching opportunities, building an infrastructure for female leadership, and introducing flexible work arrangements to accommodate family obligations. This session is highly recommended for all companies seeking to strengthen their talent pipeline.

    - How do female leaders pursue their success?
    - How can women contribute to the diversity within an organization?
    - What outcome are women producing?
    - What does women leadership mean within Asia's emerging economies?
    - Women are still faced with a transparent wall within the work force. What would be the ultimate solution?
    Moderator Kim, Yeonhee(Boston Consulting Group, Senior Partner and Managing Director)
    Speaker Nina Dankfort-Nevel(GE Energy Asia Pacific, HR Executive)
    Alice Chen(Harvard- MIT, Biomedical Engineer, Sienna Labs, CSO)
    Larry Keeley(Doblin Inc., President and Co-founder)
  • New Crisis & New Leadership > Creativity짼

  • Time/Place 10.13 10:20 ~ 11:30,  Grand Hall
    Synopsis We often come across talented young people who exercise authority: leading a company or project team, running a product-development group, starting a new business unit, or creating a phenomenon. At the core of their works is creativity, the engine that propels them to the top. Creativity is essential to the entrepreneurship that gets new businesses started and that sustains the best companies after they have reached global scale. This session will gather vibrant individuals who will discuss how they extract their creativity DNAs and how they manage their creativity.

    - How do leaders innovate their organizations?
    - What drives innovation and creativity? Can it be taught?
    - What cautions should leaders take when being creatively oriented?
    - Why does creativity matter?
    Moderator Ilya Ponomarev(The State Duma, Federal Assembly Parliament of the Russian Federation, Chairman of Hi-Tech Development Subcommittee)
    Panelist Dennis Hong(Virginia Tech, Professor of Mechanical Engineering)
    Soraya Darabi(Co-Founder of foodspotting, Digital Strategist)
    Alice Chen(Harvard- MIT, Biomedical Engineer, Sienna Labs, CSO)
  • New Shock & Regrowth of Finance > Global Risk & Alternative Investment: Hedge Funds

  • Time/Place 10.11 15:30 ~ 16:50,  Cosmos Hall
    Synopsis Hedge fund managers are some of the most sophisticated investors in the world. But can they make sense of the never ending macro events that have caused severe stress on the capital markets in Korea and globally in the recent months? Many hedge fund managers can invest and trade in global markets and can take long or short positions in both the western mature economies and the fast growing economies of Asia and Latin America. But do the opportunities in these global markets offer risk adjusted returns any better than what a domestic Korean investor could achieve? Come and listen to this panel discussion about the most current macro issues affecting the global economy among four global hedge fund managers moderated by the CEO of the one of the oldest and largest hedge funds in Asia and decide for yourself. The panel is comprised of hedge fund managers from the major global financial perspectives and can offer the varying perspectives from Europe, the US, Asia and Latin America. In composite the hedge fund managers manage over $10 billion of assets across most asset classes including credit, equity, mortgages, government debt and currencies globally.
    With the recent regulatory changes, hedge fund investing is a real opportunity for many Korean investors for the first time and this session is intended to be a venue whereby Korean investors can better understand hedge fund managers and how they think about investing and trading in the current volatile markets.

    - What is the prognosis for the US fiscal situation and economic growth?
    - Is the US heading for the way of Japan?
    - Can the US economy recover if its housing market does not?
    - Can the European policy makers come up with a credible solution to the core European issue?
    - Can Asia and the other BRICs economies de-couple from the stagnant economies in the US and Europe?
    - Are there good opportunities for better return on investment given the current risks? What would be the best global investment opportunities?
    Moderator Tetsuo Ochi(MCP Asset Management Company Limited, CEO & Managing Partner)
    Speaker Henry Kenner(Arrowgrass Capital Partners, CEO & Partner)
    Tetsuo Ochi(MCP Asset Management Company Limited, CEO & Managing Partner)
    Steve Kuhn(Pine River Capital, Head of FI Trading)
    Chester Kam(Complus Asset Management Limited, Managing Director)
    Steven Jacobs(Btgpactual, Managing Partner)
  • New Shock & Regrowth of Finance > The Great Wall Street

  • Time/Place 10.11 15:30 ~ 16:50,  Grand Hall
    Synopsis Chinese banks enlisted in Chinese Stock Market have grown to world top class in terms of market capitalization. 12 enlisted banks recorded almost half of total net income that earned by total Chinese Stock Market. The yuan already circulates widely within the cities of South Asian countries including Taiwan. The Korean central bank also has bought more Chinese currency for their foreign reserve, which means Korea also is getting into the Yuan Era. It seems a likely scenario that the Wall Street banks from the dollar age may give way to the Chinese banks like ICBC and CCB. In 2010, ICBC was placed the first in the world in terms of net income which totaled 32.5 billion dollars. The second was CCB, and the third was JP Morgan. ICBC has not lost the champion belt of 'the largest bank by market capitalization' ever since it went into public offering. Chinese banks are building their own 'Great Wall Street' in Beijing, Shanghai and other major cities. This session will elaborate more about Chinese banking sector's potential growth and its strategy.

    - What differences can we find between the Wall Street era and the Great Wall Street era?
    - How large is the amount of 'Hot Money' injected into Chinese currency market after the government announced Yuan-based trade to be set forth? Is it serious enough to be focused by global economic point of view?
    - Will the Chinese banks escape possible bad debt problem?
    - What are the global operation strategies of Chinese banks to cultivate future chances?
    Moderator Phil Smith(Thomson Reuters, General Manager, North Asia)
    Speaker Fan Gang(The National Economic Research Institute (NERI), China, Director)
    Yang, Kaisheng(Industrial and Commercial Bank of China (ICBC), President and Vice Chairman)
    Tian, Lihui(Nankai University, Professor of Finance)
    Yu, Qiao(Tsinghua University, School of Public Policy, Professor)
  • New Shock & Regrowth of Finance > The Intelligent Investor in Emerging Countries (3 Solo Speeches)

  • Time/Place 10.12 11:40 ~ 12:50,  Mugunghwa Hall2
    Synopsis The Intelligent Investor, the classic work of Benjamin Graham, advised readers not to accept market price as determining factor of investment decision, but to concentrate on value and real performance. As the US seems like heading into stagflation, we have to admit that the emerging countries provide new opportunities to investors and portfolio managers. But we have to ask ourselves if we have prepared appropriate investment strategies and policies when approaching emerging markets. Still, there are large fluctuations of inflows and outflows of money in the market.
    In this session, you will learn about the investment opportunities and strategies taking place in the hottest region among emerging countries, such as China and the Middle East. The most advanced specialists will help you make better investment decisions. Be intelligent.

    - How have the US and Europe-led crises affected the investment market?
    - Will the emerging markets stay strong amid the global turmoil?
    - What market is likely to prosper in the next 5 years?
    - In what asset will an intelligent investor invest at this time of multiple difficulties?
    Moderator Choi, Hong(ING Investment Management, CEO, Korea)
    Speaker Simon Cooper(HSBC, Deputy Chairman and Chief Executive Officer, HSBC Middle East & North Africa)
    Chin, Young(Pyramis Global Advisors, Chief Investment Officer)
    John Praveen(Prudential International Investments Advisers, Chief Investment Strategist)
  • New Shock & Regrowth of Finance > Multipolar Currency Power: Transformation of the Global Financial System

  • Time/Place 10.12 13:50 ~ 15:10,  Mugunghwa Hall2
    Synopsis It is not easy to predict where the global financial governance will head. Hegemony of the dollar, the euro and the yuan is all moving toward its own direction.
    The World Bank published a report in May 2011, saying that the dollar will lose its dominant power in 2025. Reforming governance of the World Bank and the IMF itself is a hot issue in global society as well.
    Questions on 'the next dollar' will not be easily answered until the next dollar surfaces. There are ideas about the triumvirates of the dollar, the euro and the yuan. Also, there are other ideas about currency basket comprised of the currency standards of emerging countries. The IMF's Special Drawing Rights (SDR) is another candidate running against the dollar, but it is too early to tell which candidate will be dominant as there is no alternative that has taken the upper hand for now. The World Knowledge Forum will discuss how the global financial system will be transformed with a multipolar currency power.

    - What are the alternatives after the possible collapse of the dollar which has enjoyed the superpower status?
    - What are the backgrounds behind those alternatives?
    - What is a possible scenario of the multipolar currency financial system?
    Moderator Thomas Cooley(NYU Stern School of Business, Professor)
    Speaker John Gieve(GLG Partners, Senior Advisor)
    Shinohara, Naoyuki(International Monetary Fund, Deputy Managing Director)
  • New Shock & Regrowth of Finance > Finance Leaders' Roundtable: New Pressure, New Products & New Growth

  • Time/Place 10.12 15:30 ~ 16:50,  Grand Hall
    Synopsis We will wait two more years for the Basel III, which will introduce new regulation to financial institutions. The Basel III is expected to act as a barrier to the 'black swan' risks which may surface again in the future. Excessive regulation may slow down the growth of the financial industry and economic development of a country. However, new environment is another word for new challenge. The CEOs of financial institutions should find a new path to prosperity in new regulation. Pension funds in aging countries will have to seek new return opportunities in order to meet higher required yields. There are requests from clients sent to CEOs of financial firms asking if there are new vehicles of investment. The CEOs of financial firms should seek new innovative ideas to meet the needs of both the regulators and clients. Could new asset classes such as hedge funds, stressed bonds, infrastructure funds, and Islamic bonds replace classic asset class quickly in this environment? Let us listen to new ideas for financial innovation.

    - What are the new opportunities that financial institutions can seek after the Basel III?
    - What asset class should we focus on considering that the Asian region is rapidly aging?
    - What would be a pragmatic long term investment strategy in such a vague situation?
    - What kind of financial asset will gain higher risk-adjusted returns in the next 5 to 10 years?
    Moderator Ingo Walter(NYU Stern School of Business, Vice Dean of Faculty)
    Speaker Scott McDonald(Oliver Wyman, Managing Director)
    Hong, Ki Myung(PIMCO Asia Limited, CEO & Director)
    Miyauchi, Yoshihiko(ORIX Corporation, Chairman and Chief Executive Officer)
    Alexander Huberts(Mellon Capital Management Corporation, President of Investments and Finance)
  • New Shock & Regrowth of Finance > Asian Capital Market Integration

  • Time/Place 10.13 10:20 ~ 11:30,  Cosmos Hall
    Synopsis It has been a long time since global investment banks predicted that the Asian capital market would be integrated. The fact that Coca-Cola was listed on Shanghai Stock Exchange will boost international companies to move into the Asian capital market, and seek new financial opportunities. Asia could be more intense once it catches its chance to integrate into a larger capital market. As Asian countries grow together, regional M&A deals will also increase. Since Asia enjoys more homogeneously similar culture than other regions, it has more chances for capital market integration. Asian companies will have firm background to step into global operation when they have integrated capital market with high valuation. Hear how the most renowned bankers' see the possibility of a One Asia capital market.

    - How do you forecast the 2012 Asian capital market?
    - What are the results of increased capital in and out in Asia?
    - What effects can Chinese international stock exchange give to companies in the region?
    Moderator Charlie Welsh(The Mergermarket Group, Group Editor-in-Chief)
    Panelist Yoon, Chi Won(UBS, CEO and Chairman, A-P)
    Anthony Stevens(Oliver Wyman, Partner and Head, AP)
    Lito Camacho(Credit Suisse, Vice Chairman for Asia Pacific)
    Shin, Jang-Sup(National University of Singapore, Professor of Economics)
  • Knowledge Revolution > Knowledge Productivity: The 21st Century Growth Engine for Value Creation

  • Time/Place 10.11 15:30 ~ 16:50,  Vista Hall
    Synopsis Knowledge is becoming the most important asset of companies, institutions and countries. The capability of making knowledge productive has become a key factor for countries and companies to fight against economic crises, and it has been proved by the rise and fall of advanced economies. Of course financial asset, labor and natural resources will remain as crucial factors for production. However, their capacity of transforming knowledge into competencies for gradual improvement and radical innovation will become the essential fuel for the growth engine of value creation in companies, institutions and countries.
    As value creation is one of the prime objectives and responsibilities of leadership in business and governments, it is extremely important not only to understand the process of knowledge productivity but also to understand how to put it into day-to-day practice. High levels of education, large numbers of graduates and the availability of financial means are just not sufficient prerequisites. Knowledge productivity as the growth engine for value creation requires an attractive learning climate that encourages boundary less thick, and an imaginative and entrepreneurial spirit, not only at the top but at all levels in companies, institutions and countries. For this reason, we will discuss in this session the implications of knowledge productivity and value creation and what this means for leadership. For upgrading knowledge productivity in our organizations to the highest-level just conventional knowledge management is insufficient to maximize value creation for achieving our vision and goals. How can we build an organizational culture that nurtures knowledge productivity and what are the major roles of leadership in this challenging enterprise?

    - Can Knowledge be another crucial factor for production which generates more value?
    - Why we must more focus on 'Knowledge Productivity' in the New Crisis Era?
    - What projects should do companies, institutions and countries pursue to improve 'Knowledge Productivity'?
    - What kind of efforts should be put when there are certain limits on fiscal plan to implement knowledge to its organizational culture?
    Moderator Kang, Suk-Jean(Korea Professional Management Academy Society, Chairman)
    Speaker Mahmoud Mohieldin(The World Bank Group, Managing Director)
    Joseph Kessels(University of Twente NL and Open University, Professor of HRD)
    Hur, Kyung Wook(Permanent Representative to the OECD, Ambassador)
    Mario Pezzini(OECD, Deputy Director, GOV)
  • Knowledge Revolution > Asia-Applied Behavior Science

  • Time/Place 10.12 17:10 ~ 18:30,  Grand Hall
    Synopsis Professor Daniel Kahneman of Prince University and the 2002 Nobel Prize Laureate in Economics opened a new page in economics by introducing behavior economics. Behavior economics, which begins and ends with the premise that humans are irrational, is quickly becoming more than just a theory.
    The World Knowledge Forum is spotlighting behavior science at the time when the world economy gives attention to Asia.

    - What can Asia learn from this new territory of social sciences?
    - What are the common errors Asian entrepreneurs make in the aspect of behavior science?
    - Has the rational expectation hypothesis lost its value since the global economic crisis?
    - If humans can no longer rely on rational expectations, what then can we rely on?
    Moderator Shin, Jang-Sup(National University of Singapore, Professor of Economics)
    Speaker Andrei Shleifer(Harvard University, Professor of Economics)
    Martin Boehm(IE Business School, Associate Dean of the Master in Management Programs)
  • Knowledge Revolution > Nurturing Future Talent

  • Time/Place 10.13 10:20 ~ 11:30,  Vista Hall
    Synopsis Human resource management is becoming more and more essential in business. Female workers are increasing in the labor market and labor forces are under the process of fast aging. CEOs and HR officers are keen to nurture future talents within enlarged and diversified pool of human resources. At the same time, top officials are looking for an incentive to motivate their workers as part of HR management. And HR management will inevitably change as the working environment is changing for more efficiency and advanced technology, which spawned the so-called 'smart office' where people can work beyond the limit of physical space of office with high-tech and efficient tools. Then, how can a company manage its core workers? Let's hear from HR heads from global companies on how to face new realities of HR managements.

    - How can we manage human resources with diversified cultural background?
    - What are the obstacles and solutions for HR managers when there are more women and aged workers available in the labor market?
    Moderator Hori, Yoshito(Globis University, Globis Capital Partners, Founder and Dean,Managing Partner)
    Speaker Franz Cremer(BMW Group, Senior Vice President)
    Dipak C. Jain(INSEAD, Dean)
    Nina Dankfort-Nevel(GE Energy Asia Pacific, HR Executive)
    Claudio Fernandez-Araoz(Egon Zehnder, Partner)
  • Knowledge Revolution > Knowledge Management Case Studies: How Your Company Will Profit through KM

  • Time/Place 10.13 17:10 ~ 18:30,  Cosmos Hall
    Synopsis Companies who were awarded MAKE(Most Admired Knowledge Enterprises) by Teleos, a top global consulting firm specializing in Knowledge Management, are achieving steady performances despite the environmental changes through best practices based on their knowledge management. Winners will share their best practices. It will provide you with wisdom and insight on how to promote knowledge even when there are radical changes in the corporate environment.
    Moderator Lee, Heeseok(KAIST, Professor of College of Business)
    Speaker Nilawati Irjani(PT United Tractors TBK, Division Head)
    Samuel Manasseh(PT. Toyota Astra Motor, Indonesia, Director)
    Ricky Yun-Cheong Tsui(Ove Arup & Partners (HK) Ltd., R&D Leader, East Asia)
    Lock Pin Chew(Singapore Armed Forces, Colonel)
    Olivier Serrat(Asian Development Bank, Principal Knowledge Management Specialist)
  • The True Green > Corporate Sustainability through Eco-Management

  • Time/Place 10.11 11:40 ~ 12:50,  Mugunghwa Hall2
    Synopsis The environment is drawing attention as a new factor in the corporate growth strategy. With 'eco-friendly' as the new key word, companies must treat environmental policies as their top priority. Such evidence is found in the expansion of new positions such as Chief Sustainability Officer (CSO) and Environmental Adviser that were first introduced in the 2000s. In fact, corporate environmental policy is directly related to revenues regardless of whether the company causes pollution. Companies can cut spending by transforming their investment and management in a more environment-friendly way. They can also seize an opportunity in the environment business. Being labeled as an environment-friendly, a company can create positive corporate image. This session will offer ways of surviving the period of post-economic crisis with strategic environment policies under the strengthened government regulations.

    - How should companies react under the pressure of environment regulation?
    - What does it mean for a company to pursue eco-management?
    - What would be the best example of eco-management?
    - What is the best environment policy as a company's growth strategy?
    Moderator Michael Traem(Arthur D. Little, Chief Executive Officer (worldwide))
    Speaker Tom Burke(Rio Tinto, Environmental Policy Adviser)
    Peter Bryant(IE Business School, Professor of Entrepreneurship)
    Marilee McInnis(Southwest Airlines, Senior Manager of Community)
    Carl Lukach(DuPont Company, President, East Asia)
    Yang, Jiayi(CECEP, CFO)
  • The True Green > Nuclear 2.0: Fukushima Impact & Truth

  • Time/Place 10.11 11:40 ~ 12:50,  Grand Hall
    Synopsis Safety of nuclear energy is back for hot debate following the Fukushima nuclear disaster in March. The issue has been rekindled like the Chernobyl disaster in 1986. First among other things, the opponents of nuclear power raised their voices. In the light of Fukushima incident, German Chancellor Angela Merkel changed her mind and opted for the end of all nuclear power by 2022. Similarly, Japan has turned pessimistic toward its plan to increase nuclear power plants. What's worse, Japan suffers from mental shock as well as economic downturn in the aftermath of the disaster. The global market of nuclear power plant is in the doldrums.
    However, right before the Fukushima accident, nuclear power received the spotlight as the alternative to fossil fuels which have been identified as the cause of global warming. Meanwhile, supporters of nuclear energy still argue for expansion of nuclear energy. In fact, the majority of nations that still retain nuclear power plants go for a status quo or an expansion of nuclear power plants because the nuclear power is environment -friendly and cost effective as long as it is operated safely. Proponents of nuclear energy stress that nuclear energy is not an option but a must as an energy source until renewable energies are widely put in use.
    What is the truth? The answer will be seen at this debate by the chief of OECD Nuclear Energy Agency and a leader of anti-nuclear energy at Greenpeace. The two will show their argument based on scientific foundation.

    - Are nuclear power plants scientifically safe?
    - Is nuclear energy sustainable?
    - What should be the international community's response to prevent the disaster like Fukushima accident from happening again?
    - What is the alternative energy source to nuclear power plants should they be abolished?
    Moderator Donald Johnston(OECD, Former Secretary-General)
    Speaker Jan Beranek(Greenpeace International, Head of Nuclear Energy Project)
    Luis Echavarri(OECD Nuclear Energy Agency, Director-General)
  • The True Green > War Over Natural Resources: Transcending Resource Nationalism

  • Time/Place 10.11 13:50 ~ 15:10,  Grand Hall
    Synopsis Industries are on a look-out for natural mineral resources. As industries ranging from manufacturing to cutting-edge IT are having a difficulty securing mineral resources, resource nationalism is gaining ground. Interestingly, the resource nationalism doesn't wither in revisited global economic crisis. Though an economic crisis generally reduces demand in natural resources, thus dropping their prices, prices of many natural mineral resources such as iron ore have been increasing this year. Rare metals, in particular, which are used to make new industry materials such as mobile phones and secondary batteries, have sparked a scramble for world minerals. The world largest producer of rare earths, China already weaponized its resources by declaring a quota for exporting them and the EU even considers applying sanctions on countries that limit the supply of mineral resources. All these bustles happen for a good reason: the price of rare earth minerals has jumped over 2 times in the past year. However, successful global resource companies still find opportunities in times of crisis. Major mining companies like Rio Tinto have successfully implemented the iron ore project in nations such as Guinea. This session led by global mineral resources CEO will share a strategy for prevailing over resource nationalism in economic crisis, developing overseas mineral resources market, predicting supply and demand of mineral resources in the future and seeking a way for effective cooperation among resource companies.

    - Why do prices of natural mineral resources, particularly rare earths, go up in the current economic crisis? In what level will the price of mineral resources be set next year?
    - How should a company design a strategy for securing and managing natural mineral resources in economic crisis?
    - Some nations make use of natural resources as economic weapons. How should the international community react to avoid a war over natural resources?
    - How should resources companies cooperate for mutual benefit?
    Moderator Donald Johnston(OECD, Former Secretary-General)
    Speaker Tom Albanese(Rio Tinto, Chief Executive)
    Michael Phillips(Handsome Coffee Roasters, Co-Founder (2010 World Barista Championship Winner))
    Jiang, Hong(Sinosteel Corporation Ltd., Vice President)
  • The True Green > Future Smart City

  • Time/Place 10.12 11:40 ~ 12:50,  Vista Hall
    Synopsis Cities draw attention as basic units or pillars of the world economy. Only 600 cities represent 60% of the world GDP. World's top 10 cities hold stronger political and economic power than some countries. Major cities in the emerging markets grow bigger and bigger with the inflow of massive population.
    Then, in what direction will cities develop in the future? Many mention 'mega city' as the answer. However, an MGI report said that a 'smart city' will dominate in the future while a mega city will lose its economic influence over time. In a smart city, energy efficiency should be enhanced with environment-friendly technology, and facilities for telecommunications should be well established in the every corner. In other words, the nation's competitiveness in IT, healthcare and environmental technology is all reflected in the city. This is why each nation strives to develop smart cities.
    In this session, world city experts will define and design a smart city in the future.

    - There are two likely candidates for future cities: Mega city and smart city. Which one will be a final winner? Why?
    - What meaning, function and facilities will the future city have to humans?
    - A city seems to evolve faster than a state. What relationship will a city and a state have?
    Moderator Joel Towers(Parsons The New School for Design, Executive Dean)
    Speaker Ayesha Khanna(Hybrid Reality Institute, Founder and Director)
    Anil Menon(Cisco Systems Inc., President of Globalization and Smart+Connected Communities)
    Song, Young-Gil(Incheon Metropolitan Government, Mayor)
  • Industry Overview 2012 > Trans Media: Platform Revolution

  • Time/Place 10.11 13:50 ~ 15:10,  Mugunghwa Hall2
    Synopsis The world of media is changing from a unilateral communication to an interactive information-sharing community which gives viewers an opportunity to take part in the process of making content and sharing it, thus ushering in the 'Trans Media' era. In this age, broadcast system, newspaper, internet, mobile and other platforms for the content merge together and share information.
    As the boundary of TV and mobile newspaper gets blurred, media companies are choosing different strategies to survive in this time of transformation. The biggest cable corporation Comcast took over NBC Universal and increased its size. Big media companies such as News Corporation and CNN are trying their best to secure content as well as platform. Korea is also facing a media big bang, a part of which is 'General Programming Channel' bound to arrive late this year.
    As 'Trans Media' becomes a fierce battleground, we will examine what strategies and visions the industry has, and sketch the roadmap for media companies.

    - How can the trans-media era change human lives?
    - How will be the trans-media convergence in the future?
    - What is the blueprint of content development in this media convergence?
    - What is the secret behind surviving in this fierce platform competition?
    Moderator Yul Kwon(Host, PBS and LinkTV, )
    Speaker Charlie Welsh(The Mergermarket Group, Group Editor-in-Chief)
    Andy Bird(Walt Disney International, Chairman)
    Hernan Lopez(Fox International Channels, CEO and President)
    Lee, Soo Man(S.M. Entertainment, Founder and Producer)
  • Industry Overview 2012 > Passion for Fashion

  • Time/Place 10.11 13:50 ~ 15:10,  Cosmos Hall
    Synopsis The Duchess of Cambridge (former Ms. Katie Middleton) whose passion for fashion has impressed the media embodies a new trend: Fortune of fashion favors the bold. More so than some people are willing to admit that fashion shapes one's first impression especially in a business setting. Is it not implicitly understood that the cut of a businessman's suit reflects his sharp and aggressive approach in a board meeting? Or doesn't the color of a businesswoman's jacket dictate her tone? As corporate lifestyle becomes the career norm in Korea, a demand for expressing and managing one's business image via fashion is hotter than ever. Global giants in the fashion industry seem to ground their success on 'Glocalization' strategy. Sweden's H&M, Spain's Zara, and Japan's UNIQLO have stormed the world market with strategies blending diversity and unity. As the global market becomes more intimate, business transaction has transformed into personal interaction. When corporate customers strive for versatility of business image, the fashion industry must cater to the various needs of its global clientele. Now, we understand that keeping up with the latest trend at a fashion show while also completing work assignments at the office can be overwhelming. So, this session will explore the world of fashion business and how fashion influences business today.

    - How does fashion influence corporate image and translate to economic result?
    - How does the fashion industry meet the growing demands of corporate sector?
    - What are the common grounds of success in fashion companies?
    - What are the strategies necessary to launch Korean fashion industry abroad successfully?
    - What are the prospects for Korean and more generally, Asian fashion industry in the world market? How can they encounter the reality of Europe as the global fashion powerhouse and establish themselves to coexist as the emerging world fashion hubs?
    Moderator Shin, Hyun(TUMI Korea, CEO)
    Speaker Andy Rubin(Pentland Group, CEO)
    Onuma, Satoshi(Bunka Fashion College, President and Executive Director)
  • Industry Overview 2012 > The New Global Geometry of SNS

  • Time/Place 10.12 09:00 ~ 10:10,  Mugunghwa Hall2
    Synopsis Even before the term 'Social Network Service (SNS)' came into common usage, Cyworld, personal blogs with some functions of SNS, was a huge hit in Korea. Until now, 25 million people have been registered, exceeding the total number of users of Twitter and Facebook in Korea. People had their personal blogs to communicate online, keeping a diary to describe their feelings and memories to share, with mutual agreement with buddies in advance, making the experience more intimate than an ordinary web blog.
    The trend has shifted to Twitter, Facebook, and Instagram. Social networking games like Cityville and Farmville have gathered tremendous interest from the younger generation, making Zynga the second largest game company in the world. People chat via applications such as Kakaotalk and Whats App. Social commerce also demonstrates that 'social networking' has become an indispensable part of life.
    In this session, we will listen from the representatives and professionals of SNS on what is hot and how they analyze what is happening today and how they forecast the future of SNS.

    - Will SNS be a one-time quick fever or a long-lasting trend in accordance to the smart phone development?
    - To get 500 million users, TV took 13 years. Facebook 1 year, and Twitter 8 months. What's next social media and how long will it take to get real popularity from the public?
    - How have social network items changed human lives? How will it continue to change?
    - What are possible side effects?
    Moderator Shin, Hyunsung(Ticket Monster, Inc., Founder and CEO)
    Panelist Soraya Darabi(Co-Founder of foodspotting, Digital Strategist)
    Ilya Ponomarev(The State Duma, Federal Assembly Parliament of the Russian Federation, Chairman of Hi-Tech Development Subcommittee)
    Eric Kim(Maverick Capital, Managing Director)
  • Industry Overview 2012 > The Smart Evolution: Mobiles, TVs, PCs and Cars

  • Time/Place 10.12 10:20 ~ 11:30,  Grand Hall
    Synopsis Smart devices are endlessly evolving through technology as if they are part of the human brain. Not only do smartphones, smart tablet PCs, smart TVs, smart cars, and smart air-conditioners form the progress of 'smart' evolution, but every device is getting smarter with advanced technology often known as the app. The Open Ecosystem will integrate platforms and the LTE (long term evolution) network will upgrade the public Wi-Fi infrastructure.
    An example of the future technology that will make us even smarter is the M2M (Machine to Machine) communication: A smart washing machine will diagnose itself and if there is a malfunction, an automatic message will be delivered to a repairman. A smart refrigerator will let you know where a certain food is, which food is out of date, and update you with information on select grocery through your smartphone application. A smart vacuum cleaner will gather weather information and work accordingly.
    Another element that will make smart smarter is convergence. Cars will be smarter when converged with smartphones, SNS, LBS, and IT.
    In this session, representatives from various sectors in the industry will discuss how smart devices will reconstruct the future.

    - What are the explicit examples of how cars, mobile phones, PCs, and white goods can be evolved with smart technology?
    - How will smart technology make its way into emerging markets?
    - How will smart technology change our daily lives?
    Moderator Ayesha Khanna(Hybrid Reality Institute, Founder and Director)
    Speaker Ilya Ponomarev(The State Duma, Federal Assembly Parliament of the Russian Federation, Chairman of Hi-Tech Development Subcommittee)
    Kevin Taylor(BT Global Services, President Asia Pacific)
    Chen Qingfang(Potevio Co. Ltd, General Manager of Strategic Department)
  • Industry Overview 2012 > Smart Healthcare in Aging Society

  • Time/Place 10.12 11:40 ~ 12:50,  Grand Hall
    Synopsis As the aging society becomes a reality in the 21st century, the healthcare market is in spotlight and ready to receive huge investment. U-healthcare is the next health-related industry that is going to be the new engine for future growth. U-health is defined as an advanced healthcare combined with IT solution. Chronic disease, individual health record, and medical image sharing technology can greatly improve with IT technology to efficiently manage and treat patients. Many specialists have pointed out that there have been many limits on the process of solving problems such as medical expense, the quality of medical treatment, and accessibility. Because these fields possess huge potential, a new paradigm on medical system is desperately needed.
    In response to the recent rise of U-health as the blue ocean, not only major Korean companies like Samsung, LG, SKT, but also global conglomerate such as GE health and Johnson & Johnson are enhancing healthcare businesses, providing revolutionary new products, and focusing in the global U-health market.
    Moderator Chang, Byung-Chul(Severance Hospital, Professor)
    Speaker Craig Wightman(Kinneir Dufort, Design Director)
    Chang, Byung-Chul(Severance Hospital, Professor)
    Akihiko, Kumagai(GE Healthcare Asia Pacific, President & CEO)
    Kim, Weon jong(Ministry of health & Welfare, Director –General of Bureau of Health Industry)
  • Industry Overview 2012 > Learning Innovation from Airliners

  • Time/Place 10.12 17:10 ~ 18:30,  Mugunghwa Hall2
    Synopsis The innovations of airliners are models for business management case studies. Asia's skyway is proving to be a new platform for the airliners. Low cost carriers, or LCCs, have created a new wave in the airline business as the survival strategy in this time of crisis. Ryanair and JetBlue which integrated the US and Europe has set an example for Asia's regional airliners. This implies that Asia will converge even more. Malaysia's AirAsia is leading the race with its Asia-wide air routes, and Korea, Japan, and China are quickly picking up their paces in this LCC business. Southwest Airlines acquired AirTran for $1.4 billion in 2010 which led to the birth of the biggest LCC in the US.
    Luxury airliners are also pursuing growth through their unique brand strategies. Taking these conditions into consideration, we can assume that LCCs and luxury airliners are engaged in a fierce competition involving the air routes.
    How will Asia's air hegemony define its shape? What innovations and competitiveness do airliners impose to secure their Asian routes?

    - How will the airliners' innovation strategy develop in the future?
    Moderator Jun, Yong Wook(SolBridge International School of Business, Woosong Educational Foundation, Dean)
    Speaker Jean-Claude Larreche(INSEAD, Professor)
    Marilee McInnis(Southwest Airlines, Senior Manager of Community)
    Ricardo Pesce(Embraer S.A, Managing Director, Asia Pacific)
    Cho, Won Tae(Korean Air, Senior Vice President)
  • Industry Overview 2012 > Rethinking Agriculture for a Sustainable Future

  • Time/Place 10.13 11:40 ~ 12:50,  Cosmos Hall
    Synopsis Over the past several years, food security and economic crises have highlighted both the urgent need and the potential for developing sustainable agricultural systems. Nearly one billion people, one out of six globally, lack access to adequate food and nutrition. By 2050, the global population will surpass 9 billion people, and demand for agricultural products is expected to double. At the same time, the world's agricultural systems will be increasingly challenged by water scarcity, climate change and volatility, raising the risk of production shortfalls. While exports to traditional markets such as Japan and the EU have slowed, new players in Asia and Africa have emerged. The world is now looking at these fast growing markets and focusing on the challenges in key importing nations and prospects for further demand. There is growing consensus that sustainable agricultural businesses are increasing in importance in stimulating economic development, not just in the rural communities where they are located, but within the entire surrounding region. Naturally, the role of sustainable agriculture in regional economic development is becoming more important than ever. This session will discuss how the related challenges of food and sustainable development can be addressed to create holistic solutions.

    - How are governments likely to react as they seek to ensure food security for their own nations?
    - Will discontent with food security lead to political unrest? Can prices be controlled?
    - Are the G20 proposals for ensuring global food security sufficient?
    - Are there sufficient international mechanisms to ensure fairness in agriculture commodity markets, especially for developing countries?
    - What is the role of public vs. private financial institutions in providing credit to agriculture?
    Moderator Donald Johnston(OECD, Former Secretary-General)
    Speaker William S Niebur(DuPont Company, Vice President, General Manager of Pioneer China)
    Barry Devolin(Deputy Chair of the Committee of the Whole, Canada, Co-Chair of Canada-Korea Interparliamentary Friendship Group)
  • Industry Overview 2012 > IT Revolution 2.0: Software Superpowers

  • Time/Place 10.13 17:10 ~ 18:30,  Grand Hall
    Synopsis The IT industry is restructuring itself in accordance to the global economic instability. HP, once to be the world class computer maker, announced their abandonment on bleeding-edge competition on PC division which includes smartphone and tablet PC. The world's first cellphone maker, Motorola mobility, was affiliated to Goggle. Another big shock was resignation of Steve Jobs, the world's leading innovative IT guru. So it is obvious that eyes of people are all converging to Asian companies to watch the reaction to IT big bang.
    Then, what would be the essence of the second IT revolution, and how can it be differentiated from the first revolution? The first one was 10 years ago, which can be defined as "dot com bubble", and new IT business like yahoo, google, and NHN was born during those times. Software business and hardware business were strictly separated and developed as specialty, opposite to the second revolution which needs convergence thinking. In this sensitively speedy world, we need to understand the IT market as a whole and make continuous innovative ideas while satisfying the purpose of efficiency.
    On this stream, there is a newly highlighted business, Cloud Computing. Mobile device, content, and consumer make Cloud computing more essential in the 21st century. No matter when, where, which device people may have, they can access to the cloud under the firm security so that the demand and need for cloud will spread more not only to mobile but also to companies, hospital, and even service business industry. This market flow will unfold at least 10 years and give a first place to a company which makes innovative software based on minimum hardware. In this session, we will hear from the representatives who are leading this IT innovation 2.0 on the analysis of this trend, possible reaction from Korean IT industries, and how the market is going to be reorganized.

    - Would the IT revolution 2.0 be one another 'dot com bubble', or truly revolutionary chance?
    - The reason why Korean IT was famous was mainly thanks to hardware development including semiconductor. But investing all the efforts in software R&D looks very risky. What would be the right solution?
    - Leading companies on IT revolution 2.0 is not the big companies but small-sized companies like Google, Zynga, and Amazon. What is the winning factor of them?
    - How can cloud change consuming patterns of customers and working environment in an organization?
    Moderator Karan Girotra(INSEAD, Professor)
    Panelist Simon Dale(SAP, Head of Technology & Innovation, APJ)
    Suh, Jung Sik(KT Corporation, Cloud Business Unit Senior Vice President)
    Lee, Ho Soo(Samsung Electronics, Executive Vice President)
    David Deschamps(Accenture, Communications, Media & Technology Technology Lead ASEAN & South Korea)
  • Convergence > Radical Convergence of Industrial Designs

  • Time/Place 10.13 13:50 ~ 15:10,  Cosmos Hall
    Synopsis Products are being integrated to a single platform: Mobile phones with PCs, TVs and refrigerators; semiconductors with solar power; healthcare with IT and the telecommunications industry; and IT with cloud computing and SNS.
    Convergence is the new buzzword and how we integrate it to our daily lives will be the task for industrial leaders. Global businesses increasingly appreciate how design and design thinking can provide them with high-level, strategic value and competitive advantage. In an intensely competitive market, with ever more diverse and demanding customers, executives are often left unsure of exactly which products, communications and services to create for the different segments of the market. This session will discuss how businesses can use design to explore emerging opportunities, solve complex problems, and achieve lasting strategic advantage.

    - In what form of design will future convergence of industries show?
    - How will technology affect design convergence?
    - How should entrepreneurs apply design convergence?
    - How will design convergence redesign future business trends?
    Moderator Joel Towers(Parsons The New School for Design, Executive Dean)
    Speaker William Moggridge(Smithsonian Institution, Cooper-Hewitt, National Design Museum, Director)
    Larry Keeley(Doblin Inc., President and Co-founder)
    Lee, Kun-pyo(LG Electronics, Executive Vice President)
  • Convergence > Crossover Commercial Designs

  • Time/Place 10.13 15:30 ~ 16:50,  Cosmos Hall
    Synopsis What is a good design? How is design created? We are surrounded by designs but among them, only a few are successful. In order to create a successful design coupled with the construction of a firm brand, understanding brand identity is essential. A good design is directly related to the value of the company. This session discusses how designs can influence consumers' perception and what outcomes unique ideas and styles can produce through crossover commercial designs.

    - What is a good design?
    - What are the trends of today's commercial designs? What changes can be expected?
    - What are some best practices of good designs?
    - How has a good design changed over the course of the decade?
    - How will it change in the future?
    - What procedures must be taken to create an outstanding design? How is the procedure changing?
    Moderator Chang, Don Ryun(Hongik University, Professor of Visual Communication Dept.)
    Speaker Ji Lee(Facebook, Creative Director)
    Kim, YoungSe(INNODESIGN Inc., CEO)
    Joel Towers(Parsons The New School for Design, Executive Dean)
    Craig Wightman(Kinneir Dufort, Design Director)
  • Convergence > Techno Art Robots: The Next Me

  • Time/Place 10.13 15:30 ~ 16:50,  Grand Hall
    Synopsis Remember Pinocchio? He was one of the earliest forms of robots. But now robots are no longer in the future as they are already out there. The world is interested in both applied and theoretical issues in robotics, and there is an expectation that the ever growing technology in robotics will help build a better human society.
    This session will provide a unique opportunity for the audience to get in level with the new challenges, and hear robot experts share solutions and discuss research directions for the future.

    - How will robots evolve?
    - How will the human-robot relationship develop in the future?
    - How will robots affect humans? Why is the robot industry so important?
    Moderator Oh, Jun Ho(KAIST, Director, Humanoid Robot Research Center)
    Panelist Dennis Hong(Virginia Tech, Professor of Mechanical Engineering)
    Daniel Lee(University of Pennsylvania, Professor of Electrical and Systems Engineering)
    CHARLI (RoMeLa (Robotics & Mechanisms Laboratory) Research Lab, )
  • Korea Japan Business Forum > Korea-Japan Business Forum

  • Time/Place 10.11 09:40 ~ 11:20,  Cosmos Hall
    Synopsis The theme of this forum is `the transition of refuse incineration plant and its future'. As the importance of disposing waste materials is being emphasized and negative social perception on refuse incineration plant still remains, we are going to examine the technology development of refuge incineration plant and look into the near future. For this, we will share the process of transition history in managing waste and disclose the facts and figure of it. And then, the history and types of waste thermal treatment technology will be addressed. Lastly, we will share the knowledge about pollution control technology and the technology that will emerge in the area of refuse incineration plant with all of you.
    Speaker Hata, Teruhiko(JFE Engineering Corporation, )
    Kim, Hai-Yong(Environment Energy Department, Korea, Director)
  • IE Business School Mini Course > The giant within: how to foster growth and transformation through entrepreneurship and innovation

  • Time/Place 10.12 14:00 ~ 14:50,  Art Hall
    Synopsis Most companies focus on finding new opportunities, but few are able to take advantage of the opportunities that they already have. Utilizing a method developed at IE Business School, the author will demonstrate how companies and managers can develop innovative ideas to sustain the competitive advantage of their firms, allowing innovation to become the norm rather than the exception. Rather than focusing on why innovation is important, this lecture will address the issue of how to ensure it happens on a regular basis, and how to ensure this innovation has a net impact for the organization that is both large and positive.
    Speaker Peter Bryant(IE Business School, Professor of Entrepreneurship)
  • IE Business School Mini Course > Building Successful Brands (IE)

  • Time/Place 10.12 15:00 ~ 15:50,  Art Hall
    Synopsis In a highly competitive and saturated market environment, building strong brands has become an imperative need. The best way to hold customers and attract new ones is to ensure you have a unique value proposition that is both rationally and emotionally different. This talk is designed to actively engage you in understanding the strategic role that brands play in driving business growth and profitability and why they have become key assets in organizations. We will further address how to build a meaningful, differentiated brand as well as how to fully deliver a brand experience capable of driving revenue and profit growth.
    Speaker Martin Boehm(IE Business School, Associate Dean of the Master in Management Programs)
  • IE Business School Mini Course > 10 stupid mistakes entrepreneurs make, and how to avoid them

  • Time/Place 10.12 16:00 ~ 16:50,  Art Hall
    Synopsis Entrepreneurs, and would be entrepreneurs, often think their travails are as unique as their ideas. We beg to disagree. Research shows that most entrepreneurs will make predictable mistakes, which can be easily overcome by understanding what they are and what (negative) consequences they will have for them.
    Speaker Peter Bryant(IE Business School, Professor of Entrepreneurship)
  • IE Business School Mini Course > The World of the Future

  • Time/Place 10.12 17:00 ~ 18:00,  Art Hall
    Synopsis What will the future look like? What are the challenges that society will have to face? The future is the consequence of our current actions. Studying the future could allow us to anticipate consequences and choose courses of action that can lead us to desirable scenarios. This session is not an exercise of prediction but an opportunity to discuss the main issues that are molding the years ahead. Is Globalization reversible? Are we facing a technological revolution? What consequences will current events have on society and business? Why is the future about innovation?
    Speaker William Davila(IE Business School, Director of IE for Asia Pacific, Middle East, and Africa)